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In this video, Lenworth Gordon says that good communication is one of the most important product marketing manager skills, as constant working of cross- functional teams are greatly required. He too says that skills of product manager involves project managements as they lead their ideations in the form of projects.
In this video, Lenworth Gordon talks about the skills of a product manager. He states that product manager skills involve many aspects among which entrepreneurial and communication skills are very important. Apart from that, strong knowledge about marketing, development, and user experience is required.
While applying for the product manager role, it is important to know about the most essential skills required for the profile, which will help the applicant to prepare a suitable resume. For the young candidates aspiring to become a product manager, these three skills will also help in achieving success in the long run.
The first skill is creating an impact upon the interviewer with a conviction to deliver. This skill truly defines the primary responsibility of any product manager. Hence, while sharing the previous work experience, the applicant needs to explain how the previous models or projects created an impact in the market rather than just mentioning the model or project names they have worked upon. For instance, one can explain how the model was generated or how it led up to a certain amount of revenue.
The second one is the technical skills acquired by the applicant. Technical skills, including coding programming or any type of data analytics skills, can have a strong impact on the interviewer for obvious reasons. One can mention all the technical skills they are proficient with that match the skills for the product manager.
The third skill is specifying the relevant work experiences by focusing upon a particular domain. Sometimes the companies look only for the candidates who have experience in a similar domain. Hence, it is important to understand the niche before presenting the work experience. For instance, prior experience in CRM (customer relationship management) increases the possibilities of cracking the interview if the domain requires Salesforce operation, whereas the similar experience may not be suitable while applying for the product manager role for a gaming company that follows a different model.
As the power management skills of a product manager vary from company to company depending upon the domain, the applicant needs to be prepared with the specific resume each time they apply in a different domain for the same profile. To sum it up, creating an impact to deliver, highlighting the technical skills and specifying the work experience as per the requirement are the three skills for product manager all the companies are searching for in a potential interviewee.